Description
Wendy’s franchise. Brand history. Franchise cost
In 1969 in America, entrepreneur Dave Thomas opened a small restaurant, Wendy’s, which he named after his youngest daughter. Over time, the restaurant has gained immense popularity in the city of Columbus. Local residents were attracted by the fact that they could have a quick and tasty lunch or breakfast there, while food was much cheaper than in other restaurants.
Over time, similar Wendy’s restaurants began to open in other cities and they have already formed a whole network. The main motto in the restaurant today remains: “Quality is our recipe!” Almost seven thousand of such establishments under the Wendy’s brand have already been opened in the world. More than 3 million people come to them every day.
For each guest, the dish is prepared individually, based on his preferences. Thus, each visitor can order the dish he prefers, and not just from the menu. Wendy’s restaurant chain has always been distinguished by its originality and individual approach to each guest.
Initially, the restaurant chain spread only in America, but later the franchise began to be bought in European countries. In 1978, just a few years after the opening of the first restaurant, there were already more than a thousand such establishments in the world.
If you are not an experienced businessman and have never dealt with franchises, then we can help you. If you want to purchase a Wendy’s franchise or another brand, then our specialists will be happy to help you in the selection of a franchise or a ready-made business, implementation and project management.
Franchise cost:
- The minimum capital is at least $ 1 million.
- Liquidity – at least 500 thousand dollars.
- Payment for the application – $ 5,000.
- Identity verification – $ 500.
- Royalty – 4% of income per month.
- Brand advertising – 3.5%.
- Total investments – from 2 to 3.5 million dollars.
Wendy’s franchise: The information is taken for review from open sources and may differ from the official ones. The terms and conditions can be found on the company’s website: https://www.wendys.com/north-american-franchising-general-information#requirements.
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