Millennium Chocolate Store Franchise in Ukraine. Turnkey Cafe Solutions
Looking for a franchise for a long time? Can’t decide and calculate which offer is relevant and will be profitable in your city? Then, this information will be useful to you.
We would like to present to your attention a new offer on the Ukrainian franchising market – Millennium Chocolate Store Franchise.
Who we are?
Proriat Franchise Development is a company that is part of the Proriat Hospitality Partners group, specializing in the analysis, selection, and development of franchise projects. With us, you can be sure of making the right investment decision. Since we are the only company on the market that guarantees the profitability of 23% per annum.
Brand review of Millennium chocolate store franchise
The new franchise of the Millennium store is a serious challenge for many conceptual pastry shops and bakeries, which are also developing under the franchise system.
We will try to give a brief overview of the brand and focus on some aspects of the chocolate business. All detailed information on cooperation with one of the well-known brands in Ukraine, you can get from our managers.
How it all began?
Millenium Chocolate Factory is one of the largest and most successful manufacturers of chocolate and sweets in Ukraine. The company has been working to create the best chocolate since 1999. Unsurprisingly, Millennium chocolate store has immediately won the hearts of its customers since the store opened.
Success and features
As you know, every third purchased chocolate bar in Ukraine is “Millennium”. A wide range of products, more than five hundred types of chocolate products: a unique line of craft, baby chocolate, pills, and natural cocoa. The Ukrainian consumer has long appreciated the products of this manufacturer and gave preference to Millennium.
The target audience of the Millennium factory
Chocolate is always a piece of joy and a guarantee of a happy day. In addition, chocolate products are versatile and perfect for family consumption. Students and office workers need a healthy and invigorating snack, and with Millennium chocolate store, everyone will find a favourite and suitable product. This chocolate production also takes care of the smallest consumers: a line of children’s chocolate has been created and successfully implemented, not only with a beautiful wrapper but also with a healthy composition.
Overview of naming and its features
The name itself sounds noble and conceptual. In addition, customers associate it with high-quality chocolate for every taste. This name is easy to remember and reproduced without difficulty. Unlike other chocolate brands, it is “Millennium” that can be successfully translated into both English and Ukrainian, it is understandable to the target audience and fully corresponds to the brand concept.
The uniqueness of the logo
The blue canvas with the white inscription “Millennium” and gold stars around bewitches and inspires. Unlike the trivial logos of other chocolate factories, Millennium is distinguished by its exceptional laconicism and alluring beauty. There are no analogs of this logo on the Ukrainian market.
Millennium store branding
The buyer is attracted by many factors: signs at the store entrance, branded wooden shelves with chocolate, staff uniforms. In addition, in the store, you can not only buy your favorite products but also have a cup of coffee. In the store, everything is thought out to the smallest detail: from branded cups to sugar sticks, business cards. Comparing with the well-known Roshen chocolate factory, we can highlight the following distinctive features:
Marketing: Millennium Chocolate Store Franchise
As stated earlier, the buyer’s favour and attention should be actively pursued. Social media marketing and promotion is an effective way to reach target audiences. Millennium chocolate store is featured on Instagram and has over fourteen thousand subscribers. The visual is published quite conceptually and harmoniously. The page is updated daily with new photos of chocolate novelties, and stories are published regularly and in a structured manner. It is impossible to mark the same on the Roshen page because the content is published irregularly. Millennium chocolate store has a structured profile header, which indicates its focus, links to the site. On Facebook, there is a Millennium Chocolate Factory page, where content is added daily and additional information for shoppers is updated.
Store exterior
It is impossible not to notice the store: a red sign with a graceful red logo, a white inscription “Millennium store”. The client immediately understands that we are talking about rich, chocolatey treats. There is a small table next to the store for greater comfort of guests, you can stop for a cup of coffee with your favorite dessert and enjoy the atmosphere of the city. Such small but important details create a favourable impression of a company store, where the client feels care and attention.
Selection of premises for a store
Location is an important element in the success of your business. You may have the very best product, but if it is hard to get to, it will be very difficult for you to generate good sales for yourself. Proriat Real Estate – real estate agency in Ukraine, which has the largest database of HoReCa objects. Go to the site for the selection of commercial premises.
Service standards
Millennium chocolate production is very attentive to its customers. Another feature of the chain is the friendly staff and quality service. The client will be gladly met and help to choose the best dessert for his taste preferences.
Millennium Franchise Terms
The franchise of the Millennium chocolate store has two formats: a store in a shopping center and a separate store. You should learn about the features of each of the formats:
Shop in the mall:
- The entrance fee is UAH 225,000.
- The royalty is 1.5%.
- Investments from 456,000 hryvnias.
Independent store:
- The entrance fee is UAH 225,000.
- The royalty is 1.5%.
- Investments from 553,000 hryvnias.
Millennium Store Franchise Business Model
Payback period from 18 months. The partner receives comprehensive support. The selection of personnel is carried out through the developed recommendations.
Why is the Millennium chocolate store franchise?
The partner receives unique marketing support: providing nationwide advertising and brand promotion, processing consumer feedback, and monitoring service improvement.
Who is this franchise for?
Millennium chocolate store attracts connoisseurs of authentic, high-quality chocolate, entrepreneurs who are interested in promoting their branded chocolate shop. An unconditional advantage in comparison with other industries is that the partner receives a complex, working franchise project.
Conclusions
The acquisition of the franchise of the Millennium chocolate store is not only the opening and implementation of a successful project but also an investment in happy days. You can also go to the brand store, see the number of visitors, and even queue up for your favorite chocolate.
Selection of commercial premises, selection of a franchise, as well as effective management are elements of a successful project, both for the franchisor and the partner. Therefore, Proriat Hospitality Partners is pleased to provide you with comprehensive solutions for the opening of a new enterprise.
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Proriat team
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